The Milk of Dreams

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Eye & I

projected photography by Yoav Ruda

2020

Updated dreams research suggests that the same areas  in the brain are active both when we act and when we dream of acting the same action.  A similar phenomenon was discovered in cognitive research, the same areas in the brains are active both when one acts and when one observes the same action performed by another. The phenomenon is called mirror neurons.

Sigmunnd's Dream

video by Yoav Ruda

2:05 min

2012

Mirror Neural Networks are fundamental to our ability to understand each other, they are the base of our social and  learning skills, and they are major contributors to the evolution of  language and culture. The identification mechanism of Mirror Neural Networks is responsible for our compassion. We are all wired and connected via unseen strings that sync our brains.

Mirror Neurons Set

video by Yoav Ruda

0:33 min

2021

We might assume that a similar effect happens when we read a book, when we say a word, when we imagine something. Our brains are bio simulators that constantly simulate countless scenarios. The simulated scenarios and the actual scenarios activate similar brain activity.

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Dali's Tree

projected photography by Yoav Ruda

2020

Metamorphose
We are constantly changing, constantly evolving. Every encounter with fellow humans influences our brain's electro-chemical setup.  Every exposure to film, artwork, image, story, slightly changes us. As artists we can derive from this insight a significant point, everything that we present to our audiences actually transforms their brains, we have an obligation to make these changes positive.

It’s not Picasso cup of tea

video by Yoav Ruda

1:01 min

2021

Magic
spooky action at distance’, The idea that dreams, imagination, images, stories, transform us and change the actual physical world is magical,...Traditional practices and ceremonies have used these phenomena to utilize imagination for self therapy and healing, what do we do with this effect?

Vincent painted my garden red

video by Yoav Ruda

1:48 min

2020

Body & soul
Our bodies are hardware devices, our mind and souls are software entities. Cultural content is information coded and decoded by our brain software, running on our brain hardware. As our brain simulates the world.

In my third life

video by Yoav Ruda

0:40 min

2021

Digital technologies simulate our brains, while VR creates virtual bodies.and robotics creates synthetic bodies, AI creates synthetic souls.

More than iron

Text by Racter, an AI software published in 1984

video by Yoav Ruda

0:40 min

2021

Eco
Our minds are all linked together to a collective consciousness, AKA culture. Our bodies are linked together to a collective ecosystem, also known as planet earth. 
Do we throw our beloved home down the drain?

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Drain the Ocean

projected photography by Yoav Ruda

2019

Organic ethics
Can we formulate a collaborative eco-friendly world view that calls for positive action, and contributes to our well-being? 

More about Organic Ethics here.

dive-in

a drone documentation of an Extinction Rebellion Protest  performance act

video by Yoav Ruda

0:58 min

2019

Collaborative evolution
Evolution is commonly associated with a harsh war of the species. But it is an incomplete picture. Actually, collaboration is the most fundamental attribute of the organism. Life can sustain itself and thrive only by coordination of the various components, cells, , organs and individual organism in a group . Every organism is a collaboration of numerous cells, Microbiome and virome. As a matter of fact, we can see the whole biosphere as one symbiotic ecosystem.

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Darwin Tree

projected photography by Yoav Ruda

2020

The TAO of the TOE
At Cern's LHC, scientists are looking for evidence of Supersymmetry, the leading candidate for physic's Theory Of Everything. Meanwhile we can formulate a more general principle of the nature of the development of all that exists

Superspace Web

video by Yoav Ruda

1:16 min

2021

super evolution
Bio evolution is based on two main elements, mutations, which multiply and are random, and natural selection which is selective and deterministic.
Natural selection deterministically filters the chaotic flow of mutations and variations.

Chaos to Cosmos

video by Yoav Ruda

1:02 min

2020

This model can be applied to all cultural evolution: language, art, mythology, storytelling, technology and internet memes.
The evolution of matter itself is based on a similar principal, chaotic expansion and deterministic natural selection. Which particle order can survive?
At the heart of the Theory of Everything is the evolutionary principal, with its two main qualities, the random expansion and the deterministic filtering.​ More here.